The most recent information Meeting with telcos is requested by TRAI to reduce spam messages.

TRAI calls for review meeting with incumbent telcos to address UCC menace.

In addition to warning cell customers about these unwelcome cyber frauds, TRAI has also requested that commercial organizations, like banks, whitelist their websites or connections so that it will be simpler to spot fraudsters who use fictitious identities.


  • Reliance Jio, Airtel, and the government-run BSNL are among the incumbent telecoms in the nation that have been invited to a review meeting by TRAI.
  • Vodafone Idea was not invited to the meeting since it had presented the regulator with a workable UCC solution.
  • The UCC threat is being addressed by BSNL, which has a presence in rural and distant locations.

The incumbent telcos in India, including Reliance Jio, Airtel, and the publicly listed BSNL, will meet separately with the telecom regulator TRAI (Telecom Regulatory Authority of India) to assess the progress achieved in lowering unsolicited commercial communication (UCC) messages. At the meeting later this month, the regulator will request an update on the carriers’ efforts to halt the intrusive messages. The development has been covered by ET.

Vodafone Idea was not invited to the meeting since it had presented the regulator with a workable UCC solution.

Unwanted SMS messages have been steadily reducing, according to TRAI, and they may continue to decline over the following two to three months. The regulator has taken a tough stance against these spam communications and wants telecoms to deploy cutting-edge business analytics technologies, such artificial intelligence (AI) and machine learning (ML), to stop them.

According to a TRAI official, the operators’ methods for recognizing spam communications differ somewhat. The official also said that the existing situation may be made even better by creating a sandbox or UCC detection system.

BSNL, which is present in remote and rural areas, is addressing the UCC danger. The telecom watchdog created a group of financial regulators, including the Reserve Bank of India (RBI) and the Securities and Exchange Board of India (Sebi), last year to address the UCC danger.

The TRAI has also asked that commercial organizations, including banks, whitelist their websites or connections in order to make it easier to identify fraudsters who use false identities, in addition to notifying mobile consumers about these undesirable cyber-crimes.

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Written by Shallu Srivastav

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